New global program enhances support for partners to easily market,
sell and increase revenues on 8x8 Communications Cloud services
SAN JOSE, Calif.--(BUSINESS WIRE)--
8x8, Inc. (NASDAQ: EGHT), the world's first Communications Cloud
provider, today announced a global distribution model that enables
master agents and distributors to accelerate their marketing and sales
of 8x8 Communications Cloud™ services, and provide a clear blueprint for
expanding their partnership with 8x8 into new regions. The new
enhancements to 8x8's international channel program will allow master
agents and distributors to increase revenue and profits from sales of
8x8 solutions, while enabling 8x8 to further scale and increase its
global sales velocity and go-to-market strategies.
"Mid-market and enterprise companies rely on their trusted partners for
guidance on communications and collaboration solutions to increase
business productivity and profitability. Under the new global
distribution model, 8x8 is investing in Master Agents and Distributors
that will allow us to take our products and services to market at
greater scale and to better address customer needs," said Christopher
Peters, Global Channel Chief of 8x8. "A consolidated distribution model
aligning partners with those Master Agents and Distributors that provide
sales enablement and support for 8x8 Communications Cloud solutions will
benefit the entire global partner ecosystem's ability to enable and
support their customers."
"We believe education is the cornerstone of partner enablement. 8x8
agrees with this principle and has collaborated with us on educating our
partner community and the broader channel through
CloudServicesUniversity.com. This has resulted in our Sales Partners
moving way upmarket into five and six-figure deals as they position 8x8
with their clients," said Andrew Pryfogle, SVP Cloud Transformation,
Intelisys. "8x8's integrated cloud communications, contact center and
team collaboration solutions offer attractive solutions in a competitive
market. Their investments in the channel and in education are exciting,
as they enable our Sales Partners to drive greater revenue. We have a
bright future together for sure."
In addition, as part of this new program, partners with international
reach will have the option to enter into a Global Framework Agreement
with 8x8. This approach allows a distributor or master agent to sign a
single contract with 8x8 that establishes a core set of global terms for
their partnership, and then easily add other regions (UK for example)
within those parameters. This helps streamline the contracting process,
remove legal hurdles and time-to-market, while ensuring consistency of
key business terms across multiple affiliates and multiple regions,
subject to appropriate local market variations. By combining 8x8's
Global Reach® network - including 14 global data centers, service
delivery in 89 countries, and follow-the-sun customer support model -
with training and certification via the 8x8 Academy, partners can
quickly take their business to the next level.
"As part of AVANT's expansion strategy into the UK and European markets,
partnering with a proven leader that has demonstrated success repeatedly
was an easy decision," said Ian Kieninger, CEO AVANT Communications.
"Given the synergies between AVANT's channel sales enablement strategy
coupled with 8x8's market-leading business communications solutions and
global resources to support mid-market and enterprise focused partners,
this was a natural evolution of our partnership. The Global Framework
makes it that much easier to support new partners in Europe with proven
vendors they want to represent. It's a win-win."
About 8x8, Inc.
8x8, Inc. (NASDAQ:EGHT) is the provider of
the world's first Communications Cloud that combines unified
communications, team collaboration, contact center, and analytics in a
single, open and real-time platform. 8x8 eliminates information silos to
expose vital, real-time intelligence across multiple clouds,
applications and devices to improve individual and team productivity,
business performance and customer experience. For additional
information, visit www.8x8.com, or
connect with 8x8 on LinkedIn,
Twitter, Google+
and Facebook.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170607005349/en/
8x8, Inc.
John Sun, 408-692-7054
john.sun@8x8.com
or
InkHouse
for 8x8
Brittany Hendrickson, 415-299-6370
8x8@inkhouse.com
Source: 8x8
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